
Introducing the REEL BUDDY!
Shore Fishers, are you tired of doing the "Shoreline Shuffle"? Relaying back and forth between your cart and your rod holder to get bait, pliers, a measuring tape (Just to realize that the fish is 1/4" too small, I hate it when that happens!), something to drink or just to wipe your hands off? Want to spend less time exercising when you're supposed to be fishing? Meet your new best friend. The patent pending REEL BUDDY! It holds everything you need for an enjoyable day of shore fishing:
- Knife and plier slots
- Flip up cutting board
- Removable bait tray
- Notches to hold up to five
jigs or lures
- Engraved 16" measuring line
- Towel holder
- Two accessory hooks
- Removable cup holder insert
- Built in bottle opener!
The Reel Buddy keeps your bait and accessories by the water where the action is. Now the only time you have to walk back to your cooler is to get a new refreshing cold drink or to store a keeper fish. Get your REEL BUDDY today!

About us
HOOK & REEL Fishing LLC. is a small, Veteran owned, family run company. We take pride in making our products in the U.S.A. and do all we can to source our quality materials from American companies. We greatly appreciate your support.

How we came to be.
Most Sunday mornings before church, a group of friends and I go shore fishing at sunrise (It's a great way to let the stress from the previous week melt away, be amazed by God's greatness and get your mind ready for the week ahead). After a few weeks of this, I noticed that we were all constantly relaying back and forth to our coolers to either set our drink down to reel in a fish, get our pliers to take a fish off the hook or just to get bait because a fish stole it! I thought "There has got to be a better way"?!!! After hours of online searching I found nothing, so later that evening, the first Reel Buddy was born (Picture above). After many hand made wooden prototypes (and a BUNCH of sawdust) I finally settled on a design that ticked all the boxes and kept me fishing instead of getting exercise doing the "Shoreline Shuffle". They are now made out of Starboard(R) material for strength and longevity, and hand assembled in Jacksonville, Fl.
Enjoy!
Warmest Regards,
Nathan Leigh
President
Hook & Reel Fishing LLC.

Guarantee
We guarantee you're going to love your REEL BUDDY! If you don't (within 30 days of purchase) please contact us with a description of what you don't love about it at info@hookandreel.com to get free return shipping and a full refund. (Not applicable to custom engraved REEL BUDDY's) Ten year guarantee against any manufacturers defects on all REEL BUDDY's. We will fix or replace (at our discretion) any manufacturers defects.