• Introducing the REEL BUDDY!

  • Holds everything you need , where you need it, when you need it!
  • Rugged

  • Designed for the rigors of Shore Fishing.
  • Convenient

  • Flip up Cutting Board to access Bait, 16" Measuring Line, Knife and Plier slots, Cup and Towel holder!
  • HOOK & REEL

  • Enjoy the Fish!

Introducing the REEL BUDDY!

Holds everything you need , where you need it, when you need it!

Rugged

Designed for the rigors of Shore Fishing.

Convenient

Flip up Cutting Board to access Bait, 16" Measuring Line, Knife and Plier slots, Cup and Towel holder!

HOOK & REEL

Enjoy the Fish!

Introducing the REEL BUDDY!

Buy Now!

About us

HOOK & REEL Fishing LLC. is a small, Veteran owned, family run business. We take pride in making our products in the U.S.A. and do all we can to source our quality materials from American companies. We greatly appreciate your support.

Our story...

While shore fishing with friends I noticed we were constantly running back and forth from our rod holders to our carts to get bait, pliers, a drink, measuring stick, or to wipe our hands off on a towel. I thought about how nice it would be to have all those items right by the rod holder. I scoured the Web but found nothing so I decided to make my own. Soon after the first "Reel Buddy" was born. After several prototypes, I came up with what I believe to be the ultimate portable bait staion. Try it, I'm sure you'll agree.

Warmest regards,

Nathan Leigh

Hook & Reel Fishing LLC.

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Guarantee

We guarantee you're going to love your REEL BUDDY! If you don't (within 30 days of purchase) please contact us with a description of what you don't love about it at contactus@hookandreel.com to get free return shipping and a full refund. (Not applicable to custom engraved REEL BUDDY's) Ninety day guarantee against any manufacturers defects on all REEL BUDDY's. We will fix or replace (at our discretion) any manufacturers defects.